As sports fans ramp up for another exciting season, a big question is boggling the media and the sports franchises, how to keep their team fans close, engaged and connected. An executive meeting is held about the marketing strategies and how to follow the insights of fan following. Digital marketing gives a simple solution to all these questions.

Topics discussed here are about content marketing, Social media strategies and networking opportunities, and their generic impact on multicultural sports. If you have missed the updates from the gathering, don’t worry we picked the keen and important tips for you
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Fans love to share content
Sports are not limited to stadium and Television these days, Every sports fan is using Laptops and Smart Phones to get connected with their favorite teams for latest updates, score and team news.

In this digital era, Strategies are developed to engage fans in intelligent ways. Teams started to attract fans by creating visually attractive content like info graphs, videos and webinars, Teams are using better animations and designs for statistics. These attractive visuals about schedules, team news and scores encourage fans to share content across the social media.

Smart Phones are a major objective

Marketing on Smart Phones is taken the world by storm. According to a research there are 3.65 billion unique mobile users around the world. From the Nielsen report 2012 60% of mobile and tablet users check the sports content on their devices at least once a day.

It’s very safe to assume that most of the millennials own at least a smart phone or tablet; these fans can be engaged by providing them mobile friendly content and in a user interactive way using Facebook and Twitter.

Franchises Believe in Social Media
Social Media is the first place fans check for the latest scores, team updates. Teams estimate the engagement of fans on respective channels and develop a strategy according to it which encourages their fans to engage even more.

Pro-kabbadi showed the results, how powerful Digital marketing through Social Media can be. League uses Twitter with daily Hash tags ( #Lepanga ) and also shows the Team battle score which are estimated from the twitter hash tag’s and mentions of the team names. It will not be a wonder if T20 world cup and IPL2016 following the same strategy this year.

Key Note- Digital Marketing is the key
Fans are already engaged to their favorite teams which make marketing a bit easier to the franchises. Main challenge to the teams is to create unique and interesting content. So, hire a Digital Marketing expert to quickly engage your fans.

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In power plants the heat energy is generated by boilers. Boilers use industrial fans for the following reasons:

to supply air required for combustion

remove products of combustion

deliver fuel to the burners

circulate gases for the better heat transfer

Depending on these four functions, fans in power plants are divided into three main types. They are draft fans (induced draft fans, forced draft fans), primary air fans and gas recirculation fans.

Draft fans:

Draft fans in power plants are used to maintain the flow of gases in the boiler. In a balanced draft system, boiler uses both induced draft placed at outlet and a forced draft placed at the inlet.

Forced draft (FD) fans

> Forced draft fans in boilers are used to supply air which is necessary for fuel combustion. FD fans push the air through combustion air supply system and into the furnace.

> FD fans are more efficient fans in power plants as they operate in a cleaner operating conditions.

> Most common type of fans that are used as FD fans are radial airfoil centrifugal fans or variable pitch axial fans.
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Induced draft (ID) fans

> Induced draft fans are present at the outlet of the boiler system. Induced draft fans create a negative pressure or suction which removes all exhaust gases and flue gases after combustion from the furnace.

> As they handle hot flue gases, they are vulnerable to erosion and corrosion even when used with particulate removal equipment (Electrostatic precipitator ESP)

> To withstand the effects of corrosion and erosion, fans used as ID fans are usually modified radial, forward curved, backward inclined blade centrifugal fans.

Primary air (PA) fans:

Primary air fans are usually high pressure fans, which are used to supply air for transportation of coal directly from the pulverizer to the furnace.

Primary fans usually have a cleaner operation as they handle relatively cleaner air. They provide a positive pressure upstream of coal pulverizer. Primary air fan upstream from the pulverizer, pushes coal and air mixture through pulverizer into the furnace.

Fans used as PA fans are high pressure like airfoil centrifugal fans or a multistage variable axial fans.

Gas recirculation fans:

Gas recirculation fans in boilers are used to control steam temperature, furnace heat absorption and slagging of heating surfaces.

Gases from economizer outlet and pre-heater inlet are absorbed by gas recirculation fans and are discharged to either bottom of the furnace for steam temperature control or to any other location in the furnace.

The operating conditions of gas recirculation fans are very harsh due to heavy loads of dust and extreme temperature excursions.

Gas recirculation use straight or modified radials or forward curved backwardly inclined centrifugal fans.

Process fans in power plants are important as they provide the necessary air required for combustion and removal of exhaust gases. The main advantage of using industrial fans in power plants is for gas-recirculation and to maintain the required temperature in the furnace.

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