The Car Care Council (CCC) reported on January 11 this year that results of vehicle check-up events during Car Care Aware Fairs across the US in April and October 2006 revealed that consumer negligence is the main cause auto part disorders.
According to them, nearly 9 out of 10 vehicles need service or parts, underscoring the huge untapped DIY and DIFM sales opportunities for the automotive aftermarket. The unsatisfactory condition of vehicles also reinforces the continued need for consumer education about the benefits of regular vehicle care, maintenance and repair.
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Car Care Council Executive Director Rich White said "Vehicle check-up events are typically the focus of Car Care Aware Fairs sponsored by repair shops, parts stores, distributors in cooperation with local vocational schools, media, civic groups and others. While these events are free to consumers and serve as community-relations builders, most aftermarket businesses who participate experience an increase in sales and customers as a result."
In an analysis of nearly 1,000 vehicle inspection forms, submitted from event coordinators in 16 states, results showed 88 percent of the vehicles checked during National Car Care Month in April and Fall Car Care Month in October needed parts replacement, service or fluids. The top problem areas were motor oil, windshield wipers, air filters, belts and hoses and lights.
